Online Promotion

Online Promotion

WebDynamic™ Web Glossary

Online promotion uses communication via the Internet to raise awareness about your business and drive traffic to your website. This promotion may take the form of links from other sites, banner advertisements, search engine registration or optimisation, viral marketing or targeted e-mail messages.

Online promotion works on the premise that increased traffic equals increased business. More than just a form of advertising for a product or service, it maximises the power of your companys website as a sales tool by giving it a higher level of visibility above that of your competitors.