Glossary

Cloaking

A method which is generally used by the seo services experts to display the different website pages to the search engine spiders as compared to the way they are displayed to the normal users and visitors is referred to as cloaking. This method is most of the times required by the seo experts to make certain changes like reducing the graphical effect in the website and concentrating more on the content and making it more search engine friendly. This is the reason why most of the times some search engine pages are not catchy and do not attract the visitors.

In seo, with the help of cloaking a seo expert can create two pages. The first page can be made use by the search engine spiders and the other set of the pages can be of help to the normal users and visitors. This will help the website owners who opt for seo to create extremely search engine optimized pages for the search engine spiders which will then result into generation of higher traffic from the different search engines and will also help in creating good looking web pages for the visitors and the users. One more advantage provided by cloaking to all the website owners is that it puts a stop to all the users from knowing what type of seo methods you are making use of and it also helps to save your seo pages.

Apart from this cloaking in seo always has a confusion that whether the user or the visitor that has clicked onto the seo pages is a search engine spider or then a normal visitor. Most of the times this is identified and checked out by examining the IP address or then the User-agent string of the visitor who has clicked on the seo pages . Here, examining the IP address of the visitor of the seo pages is a more accurate and correct way to make out who is the visitor. But then here the seo website owner might require the data base of the IP addresses of all the well known search engine spiders. This is sometimes a difficult job but then it can be made easier by purchasing the list of these spiders. The other method is very easy to use but then it sometimes becomes very insecure and doubtful.

Doorway pages and hiding text are two concepts which are usually puzzled with cloaking but then it should be very clear that they do not have anything to do with cloaking and the only similarity is the color of the background. Cloaking is one method in search engine optimization which is used to make certain that the search engine spiders as well as the normal users and visitors get two different pages respectively. This method of cloaking does not affect the content of the search engine optimized pages in any way.

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