Acquisition List

Glossary

Acquisition List

Glossary

WebDynamic Web Glossary

An Acquisition List is a borrowed list of prospects who have requested to receive online communication about a specific subject. The list contains infomation about the prospects including names, addresses and organisation details.

Acquisition Lists are used by organisations who have information on the subject of interest that was specified by the prospects on the list. Organisations use the list to send material they believe will be of interests to the people on the list.