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3 steps to effective SEO
Search Engine Optimization or SEO is a digital marketing strategy used to increase a website's performance in search engines, by using a series of target keywords that are identified with the website. Effective SEO optimization can literally bring your online business to the top and increase web site traffic, which will in turn increase your sales substantially. Below are three key steps to follow to the best SEO plan.
The 1-2-3 Plan - How to Make Money Online With SEO
There are literally thousands of blogs, full-fledged websites, books, articles and courses about making money online with a website. Millions of words have been written explaining how to turn a profit with a blog or site.
I'm going to explain how to do it -- the whole thing -- in three steps.
Interested? Then read on.
How to Systematically Make Money Online Achieving a goal is almost ALWAYS easier than we make it. But there is something about being human that has us over-complicat what should be pretty simple. In the making money online arena, this couldn't be more obvious. There are hundreds of thousands of people looking for "shortcuts" and "tips" and "hacks" to getting "free traffic" to make their journey to an online income easier. Of course, making money online is simple.
Tips, tricks and hacks certainly work -- but the pale in comparison to the basics. Show me a website that has completed the basics, and I'll show you a website that's earning a full-time income.
The 1-2-3 Plan to Make Money Online The first problem people run into is in what should be covered more comprehensively in most "make money online" blogs: how to pick the right niche. And that's the first step. Picking the niche.
1. Pick the Niche
When you pick a topic for your e-commerce website, it needs three things:
- Profitability. Don't pick something that's hard to make money online. "Light switches" will take years longer to make money with than "credit cards" or even "fix your credit". Finance is almost always easy to monetize.
- Popularity. Don't pick a topic that doesn't get more than a thousand searches per day. Even though you can make money with less traffic, if you're going to spend time working on a project, think long term -- as long as you stick to the plan, you'll be fine.
- Low competition. Don't pick a topic that is outrageously competitive, like "online radio". Check the second page of Google results to see if the competition is too fierce. Chances are, if you can make it to the second page, in the long-term you can make it to the first. Especially if you follow the below instructions.
Once you've picked your niche, move on to the second step: building the website.
2. Build the Website
Building the website consists of getting a CMS (like WordPress, Blogger, etc), the design and adding the monetization.
- Get WordPress. WordPress is the best CMS, by far. There are more web designs out there, more special add-ons, it's friendly to search engines, it's professional, and it's easy to use. Seriously. Just install WordPress.
- Get a Design. Pick a theme that is both usable and professional looking. Two sidebars (one on each side) is almost always a good idea for design purposes.
- Get Monetized. Find 5 or so ways to make money with your website specifically in your niche. Find 2 high-paying affiliate programs, AdSense, private ad sales, and Kontera or Infolinks. This mixture can often lead to a EPM of $30-50. Making money online requires income diversity.
- Get Content. Pretend you've never read that "content is king" or that you need to "consistently add content" to your website. It's bull. You don't need lots of content. You just need enough unique content with links pointing towards it that the search engines trust you. You don't need more than 50 articles so long as the articles are longer than 500 words.
This shouldn't take you more than a month, start-to-finish. Once you have your niche picked and website built, move on to step three: building links.
3. Build the Links
Link building is almost completely misunderstood and done completely wrong. You need basically two types of links:
- Lots of links from different IPs -- this means that Google thinks that crappy small-potato blogs just trusted you enough to link to you. This is a question of quantity, not quality.
- Powerful links from relevant sites -- this means Google wants to think that you're an industry leader, with every major blog linking to you.
- Plan the anchor text. Every anchor to your website needs to be relevant to your niche. Don't include random words like "real" or "information". I get link requests from dozens of people a week asking for links with anchor text like "debt consolidation info" or "real make money online". No offense, but they're clueless and wasting their time. Pick 10 or so anchor texts and use them randomly while you build web site links. They need to be similar.
- Plan the "cruddy" links. Getting a bunch of cruddy links is an art. I find that three-way link exchanges, releasing wordpress themes, and using Unique Article Wizard are great ways of building tons of low-quality links. Find no more than 3-4 tactics and stick with them.
- Plan the "good" links. I build "good" links from PR 6-7 websites through only two ways: guest posts and purchases. I either write a guest post or a buy the link straight up. These two are the most sure-fire ways of getting the job done and the link placed.
So Now What?
It's this simple. I once saw a guy who wrote software that explains these principles. The software will remind you of which step to take next. He charged over a hundred dollars for it, but guaranteed your money back if you didn't hit the top 10 results on Google SEO for your niche in a year. It's a formula. Step-by-step instructions -- that work.
If you are interested in SEO services but don't have the time or resources to implement an effective SEO campaign, contact WebDynamic, the search engien optimization specialists. Contact WebDynamic today to find out how to you can achieve the results you demand from your online business.
Article Source: http://EzineArticles.com/?expert=Shaun_Connell